Perfect Partnership. Hart Schaffner Marx®

Hart Schaffner Marx’s® relationship with partner Chris Isaak took center stage throughout 2007
with the “Amplify Your Style” campaign we developed. We created this accordion-style press
kit to detail the harmonious partnership along with the updated clothing features. Using our
original content, photography and creative design, the press kit included all ads, press releases
and a sampling of Chris Isaak music to complement our nationwide marketing campaign. As an innovative complement, we created a Media Player to accompany the ad images as a way to
feature Chris Isaak’s music and further underscore the unique partnership we helped cultivate between the worlds of fashion and music.